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You are here: Home / Case Studies / Case Study: Wealth Management

Case Study: Wealth Management

Financial services firm renames and uses video to engage prospects.


Prosperity Partners logo with gold tree and slogan "Securing Your Future Together"Naming • Brand Strategy • Video Scripts • Brochure 

  • FDP Wealth Management hired us to help attract high-net-worth business owners.
  • Our Brand Roadmap revealed the public perception that financial advisors “disappear” after a new account is established — leaving clients without personal attention.
  • We coined the term Chief Prosperity Officer™ to describe their hands-on role.
  • We wrote and laid out the website, including half a dozen videos to help visitors envision their new relationship with the firm.
  • Then we created a high-quality brochure as an image piece.
  • Later we drove the renaming of the company and developed “Securing Your Future Together” as the central theme of the new brand.
It’s quite rare for anyone to exceed my expectations, but everything you created for us surpassed my hopes. Even our nationwide broker-dealer says it’s the best marketing language they’ve seen. Now they want to hire you, too. Thank you!”
Mark Chandik CLU, ChFC, AIF
President

WEBSITE:

Screenshot of the Prosperity Partners website

VIDEOS:


Visit: Prosperity Partners

Clients are saying:

Brochure copy blew me away!

I worked with several writers and peers for almost three weeks to create a brochure draft, so I was sure I would only need Tom to review it and make minor changes.

Tom’s brochure copy completely blew my expectations away. Even though he offers two rounds of revisions, a client will probably use one at most. He is more than marketing savvy. He goes beyond what you expect and really delivers value. He even gave me tips on how to position my business in the market.”

Ben Derebie
Accounting & Business Solutions, LLC

Just what we needed to help us navigate content development…

Sharp Content help us re-imagine our brand, crafting a powerful message for our website and other collateral marketing materials. Tom Bruein and his process were just what we needed to help us navigate the content development and associated decisions. The final products have exceeded our expectations and we continue to receive complements on our website and materials.

We have engaged Sharp Content for years now to help us market to our “right fit” prospects. I can, without reservation, highly recommend Sharp Content and Tom Bruein. It is a pleasure to work with such a consummate professional!”

Jeffrey M. Holler, CFP®
The Capital Chart Room
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