Custom acrylic manufacturer shifts focus to high-end design clientele.
Tagline • All Site Content • SEO Copywriting
- Interviews with this manufacturer of custom acrylic furniture revealed their unique expertise in custom work, hand-made in the USA.
- Rather than compete with consumer pieces mass-produced overseas, we crafted a message that appeals to interior designers and architects.
- The focus on satisfying each designer’s unique vision using acrylic is portrayed in the new tagline:
Clearly Anything You Can Imagine.
We needed to drive growth and refocus our brand on high-profit custom work and you delivered! The new slogan tells it all, and the site is a big hit with our design clients and partners. Great work!”
Allen Frechter, President
Plexi-Craft
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