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You are here: Home / Case Studies / Case Study: Family Office

Case Study: Family Office

Wealth advisor articulates an integrated approach to complex holdings.


TCCR Sailboat logoBrand Strategy • Web Content • Video Scripts

  • The Capital Chart Room was struggling to communicate its comprehensive offering so business owners could grasp the firm’s value.
  • Our Brand Roadmap revealed that TCCR isn’t a typical financial advisor, but rather experts at guiding a client’s existing team of advisors to work in unison, evaluate new ideas and achieve consensus.
  • In keeping with TCCR’s nautical theme, we coined the term Advisory Crew to reference a client’s team of advisors.
  • We built the message around a bold promise: Discover a level of control over your wealth most families will never attain.
  • We organized the website structure, selected all images and crafted a message relating TCCR’s processes to the same way industry leaders run their own firms.
  • Video scripts featuring the founder were written, and we revised the key structural tools used to on-board their new clients.
Sharp Content help us re-imagine our brand, crafting a powerful message for our website and other collateral marketing materials. Tom Bruein and his process were just what we needed to help us navigate the content development and associated decisions. The final products have exceeded our expectations and we continue to receive complements on our website and materials. We have engaged Sharp Content for years now to help us market to our “right fit” prospects. I can, without reservation, highly recommend Sharp Content and Tom Bruein. It is a pleasure to work with such a consummate professional!”
Jeffrey M. Holler, CFP®
President & CEO

WEBSITE:

TCCR site screenshot

Visit: The Capital Chart Room

Clients are saying:

An excellent experience…

Tom is highly skilled at his craft and working with him was an excellent experience.

His ability to understand what I wanted to communicate, distill that into its essence and then work with me in creating a stellar product led to an outstanding outcome.  I highly recommend him to those looking to create a high-caliber website.”

Nick Howard
Leadership Calling

I continually receive compliments…

I cannot thank you enough! I continuously receive compliments on my website from potential clients as well as other attorneys.

I especially want to thank you for taking the time to get to know me and my personality first. I feel your writing truly reflects what I had in mind.”

Ali R. Nader
Nader & Woodcock Family Law & Divorce Attorneys
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